Category Archives: social web

Seven Days with Google+

The Google+ introduction is a major tectonic shift in the social software landscape. It’s aftershocks will be felt for some time to come

I received my invitation to join Google + last Wednesday evening from @ITSinsider.  It was a bit of a surprise.  I had just heard of the launch a day or two earlier.

Since then, it’s been a daily party like I have not seen with any other SNS (social networking system) launch.  We had heard something about Google’s Social Circles back during SXSWi, but the launch turned out to be just a rumor of what was to come just four months later.

iPhone in browser mode

My first take will be a little different from most because my time with G+ has been almost exclusively on an iPhone 4 or iPad 2.  Of the 15 or so hours I’ve been on G+, only about 15 minutes or so have been on a PC.  Even though the product is optimized for the full PC / Mac OS or Android mobile OS.  I must admit, even with its many flaws, the iOS experience is good enough to keep me coming back.

Here are my first impressions.

Central to the User Experience is the circle concept.  We all socialize in various circles. Google+ has made that literally the metaphor.  G+ daily offers me up to 500 invitations to add to my circles.  If the person is not yet in G+, they will get an invitation.  If they are already in, they join into my circles and I begin following and sharing with them.  (Be patient, G+ is still throttling invitations.)

Since I have not use the PC version with a webcam, I’m missing out on Hangouts – multipoint video chats.  That will come in time. I expect very good value for work groups and enterprise applications of this feature.  I also expect integration with Aple products with the forward facing camera (lal multi user FaceTime). With the recent introduction of Apple’s FaceTime and now Google’s new Hangout feature, perhaps personal video conferencing will finally reach the tipping point to general adoption.

I’m also excited about the ease of adoption.  Google+ has quickly added most of my social graph to their SNS and the conversations are quickly turning to real substance other than just discussing Google+ itself.
So what are my takeaways so far?

iPad in Desktop Mode

1. This is going to be big.  Google+ has scaled very quickly showing robust, well thought out features. It works easily on many platforms, combines access on any device to central cloud storage, performs well, and has already attracted the necessary early adopters

2. This will evolve quickly.  Google is known for quick iterative innovations and promises constant upgrades and introduction of new features.  They also appear to be leveraging many of their various products without any sign of internal power struggles that will derail progress.

3. Facebook and Twitter have a real competitor now. Most early comments have been that Facebook should be scared, but little has been said about Twitter also being in Google’s sights.  With the recent announcements of tight integration between Twitter and Apple’s iOS, it looks like the Google+/Android camp is stacking up as a good alternative.  It might even be a three way race of the rumored Facebook / Skype entry materializes.  Anyway, like Facebook, Twitter has been acting monopolistically as of late (terms of service, acquisitions, apathy to partners)  It is good to see a
product come along that offers a viable alternative.

iPad in Mobile Mode

4. Enterprise 2.o is in the game plan for Google+.  All the talk about Consumer and Facebook should not hide the fact that Google+ coupled with Google Apps will offer a powerful platform for enterprise collaboration, eating away at the SMB market first and later moving up the food chain to the Fortune 500 market.  E2.0 stalwarts such as Jive Software, Socialcast, Yammer, IBM Connections, and, to a lesser extent, SharePoint will see Google+ providing a new alternative in the young and growing Enterprise 2.0 collaboration market space.

That’s my first look.  So much more can be said, but there will be plenty of time for that in the future.  The Google+ introduction is a major tectonic shift in the social software landscape.  It’s aftershocks will be felt for some time to come.  So find me on Google+ ( http://gplus.to/jimworth ) and let’s continue the conversation.  I look forward to adding you to my new Circle of Friends.

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Filed under Early Adopter, enterprise20, Google, GooglePlus, social business, social media, social web, tools

Tune In to the Social Web


I often find myself describing the “social web” to my friends.  Many are interested and wonder what I mean.  I go on to describe it with a simple analogy.

The social web is like a engaging radio station, but imagine you have never purchased a radio.  The signals are moving around, there is great music, stimulating talk, and even some good educational content.  Until you get a radio and tune to the station, you will have no idea such interesting and engaging content is out there.  Buy that radio, tune in and presto! You discover a whole world of knowledge and conversation out there that had been passing you by.

The social web is much like that.  Through the combination of tweets and blog posts, there are exciting conversations taking place.  Most likely, you would really get value if only you knew they were taking place, listened in, and were confident in how to add your voice.

I was with a friend the other day who is searching for an high level business development position as a result of the, all to common, “corporate restructuring” of this day.   He is doing all the right things, making phone calls, attending networking events, and polishing up his resume, but he wanted to talk with me about twitter.  How would he get started and what should he do?  I gave him a short but simple tutorial, starting with my radio station analogy.  You see, he wants to join into the conversation about opportunities within his industry.  He wants to plug into the inside story on developing startups in his field and learn of trends and opportunities out in the market.  He just needed to get familiar with the new medium.

I took him through the basics:  get a nicely cropped photo for Twitter, turn off the protected tweets, start following a few interesting people.  I even told him to look for hash tags in his industry and then seek out and follow those interesting people tweeting with those tags. I think he is well on his way to get in on the conversation.

I have seen this repeated many times.  It is rewarding to bring others into the conversation and help them “tune their radios” to the right stations.  There is the blogging Mom who is now joining the conversation, the budding theologian sharing his thoughts through blog posts and tweets, and the computer network professional who is building his business through a reputation for good work ethic amplified by engaging blog posts and tweets.

You don’t need a fancy website, a custom domain name, or even Facebook to do this.  You just need to dive into the deep end of the social web, join into the tweet stream, and maybe even blog a bit.  There is a big world out there with hundreds of millions of interesting people.  Why don’t you just “tune your radio” to the right station and then join us in the social web.

Next thought…Building your personal brand on the social web.  Stay tuned.

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Filed under community, conversations, how to tweet, microblogging, social web, twitter, web2.0

Fully Curated – Tweets from the Month of March

I often hear that people enjoy the articles that I share.  I’ve even been hearing the term “curation” recently.  I know it was a big month for tweets and decided to take a little time to pull together a list of what I curated from my twitter feeds during the month of March.    Here it is in one place…a month full of tweets.

Amazon Locker

  1. Amazon faces backlash over music locker service http://goo.gl/ew5KF
  2. The Cloud Will Be Your Hard Drive, Despite The Record Labels’ Greed http://t.co/AqzzNNj
  3. HOW TO: Use Amazon Cloud Player With iOS Devices http://t.co/zO0J7Om

Apple

  1. Rumors: iOS5, iPhone5, iPad3…Cloud-Based iOS 5 This Fall? http://bit.ly/h47fwx
  2. Rumor: iOS 5 will be a ‘major revamp,’ won’t debut until fall http://pulsene.ws/17isK more heavily cloud-based iOS
  3. Apple Releases iOS 4.3.1 http://bit.ly/gYoOC5
  4. iPhone 5 rumor central http://t.co/poa3QEk (info graphic) http://yfrog.com/gzmzczcj
  5. Apple To Let Users Use Cloud Service To Download Songs To Multiple iDevices http://pulsene.ws/14ebq
  6. good post on post-PCness http://www.sampletheweb.com/2011/03/04/dear-apple-youre-not-post-pc-until-you-cut-the-cord/

AT&T

  1. Why AT&T Bought T-Mobile http://pulsene.ws/15Lsd
  2. One bad company buying another: AT&T buys TMobile http://tinyurl.com/6cfe8j2
  3. RWW AT&T Starts Sending Letters to Jailbroken Tetherers, Will Automatically Charge Fee http://rww.to/f1hRLx

My Blog Posts

  1. Facebook Today, Reminds Me of AOL in 1998 http://t.co/Kuu6VfM
  2. Here’s my iPad 2 first impressions blog post http://t.co/yteyHCY
  3. My Post illustrating Mobility & Ease of Consumption http://is.gd/DDukd5

CIO

  1. The 4 Personas of the Next-Generation #CIO now on #hbr http://bit.ly/en5EHK?

Cloud

  1. Great, simple explanation of Dropbox; http://t.co/2xbw4tO
  2. Cloud computing: A market for computing power | The Economist: http://bit.ly/hAlInv

Enterprise 2.0

  1. Expertise Location: The Killer App for Enterprise Social Computing http://t.co/aOnkEGR
  2. List of Enterprise 2.0 CFP winners is now available #e2conf. Congrats to the winners! http://bit.ly/e63w84
  3. good discussion w/ IBM’er on adoption The Psychology of Collaboration http://feedly.com/k/dNnqrL
  4. Excellent analogy: email vs. SocNets. :Trains, Sliding Doors and Social Networks http://tumblr.com/xhe1qji74d
  5. BT Intranet SharePoint 2010 examples http://goo.gl/tSZAS
  6. Merck looks to Facebook for employee portal, CSR effort – Medical Marketing and Media http://t.co/EpOHV71
  7. Social Business Begins by Unleashing Your Business Talent http://bit.ly/eMfjxc By @elsua
  8. The military shows the need for information sharing and local decision making http://t.co/vzXPiu9 post by @BartSchutte
  9. Challenges of transforming large, rigid org cultures into agile and aware networks: Great post: http://t.co/kVlkB8r.
  10. Awesome, Socialcast evolves the #hashtag for all people to understand – http://is.gd/0P1M5i
  11. If true other teams are running plays on field while MSFT is in locker room deciding uniform colors. http://engt.co/h739tL
  12. Good advice on social software adoption: http://t.co/tsaf2XE
  13. Video: The Conference Call http://post.ly/1gajI
  14. Social Intranet – The Intersection Diagram http://t.co/S2taO5l by @adowbor

EBay

  1. eBay acquires GSI Commerce for $2.4 billion http://dlvr.it/Lnhjd

Experts

  1. List of Social Intranet, Enterprise 2.0, Collaboration, Engagement, and HR Technology Experts http://ow.ly/4nbeu

Future

  1. Gaming for engagement is trending… using game design in non-gaming contexts http://bit.ly/h62xXc
  2. How do you become a futurist? http://bit.ly/ik3jKx “claim you are and people either believe you or not” says @rossdawson
  3. 1373 Twitter users with “Futurist” in their bios http://bit.ly/eHnL2r
  4. [VIDEOS] The latest robots are virtually indistinguishable from people http://bit.ly/esxMLX
  5. Very cool #future “day in the life” video (Corning) http://bit.ly/e1PX0U “A Day Made of Glass”
  6. Top 10 Dying Industries: Newspapers, Photo Finishing, Record Shops make the list: http://bit.ly/gbVv2g

Google

  1. Google copies Facebook’s Like Button http://bit.ly/e1iBSY
  2. Google Announces New Service for Nonprofits http://is.gd/ZroO4B
  3. Half A Billion Blog Posts Later, Google To Give Blogger A Revamp http://dlvr.it/KGBTD

Groupon

  1. Groupon moving towards real-time location based coupons. Two buttons: I’m Hungry, I’m Bored. http://Ez.com/grpn
  2. CHART OF THE DAY: Watch Groupon Go From 0 To $25 Billion In The Blink Of An Eye http://read.bi/ea2POb

Infographics

  1. How Small Businesses Are Using #SocialMedia [INFOGRAPHIC] http://t.co/aQU16xQ
  2. The #SocialMedia World Before Twitter And Facebook [Infographic] – http://bit.ly/dQhQHP
  3. Infographic of the Day: The Next 25 Years in Emerging Tech | Co.Design http://t.co/7tkiBKB
  4. Who’s Really Scanning All Those QR Codes? [INFOGRAPHIC] http://pulsene.ws/149cx
  5. #Tablet comparison #infographic – http://ow.ly/48nMB http://yfrog.com/h06mjvaj
  6. nice info graphic on the culture aspect http://dld.bz/Mcyc
  7. Should you be on LinkedIn? [infographic] http://bit.ly/dVMvLa
  8. How Mobile Shopping Is Changing The World [Infographic] – http://bit.ly/h2UETL

iPad / Tablets

  1. 18 Million #WordPress Websites Now Available in #iPad Format http://on.mash.to/g8gY8t
  2. iPad to go on sale outside US: Apple Inc to stick to plans to roll out product this week. http://bit.ly/f3wulH
  3. BlackBerry Playbook Will Be Available In 20,000 Retailers http://tcrn.ch/feSMBw
  4. RT @MacOutfittersPA: Read our new blog post, iPad 2: First Impressions http://bit.ly/fF7zg2
  5. 7 Twitter Apps For iPad: http://bit.ly/expOJl
  6. Five ways the iPad 2 works on the buyer’s subconscious: http://cnet.co/hmQ3RC
  7. The Week in iPad Cases: The iPad 2 has landed: All your choices explained http://yhoo.it/dXANhF
  8. Apple could face iPad 2 component shortages: http://yhoo.it/i5CNIS
  9. This looks like a promising iPad app. http://www.stuckincustoms.com/2011/03/03/100-cameras-in-1-for-the-ipad/
  10. Why the iPad is awesome @TreyRatcliff shows off cool photo processing app http://t.co/75XrXU8 100 cameras
  11. Equal Time…iPad 2: The Skeptic’s Review: http://bit.ly/gZpzLV
  12. iPad 2: A Gaming Machine?: The iPad 2 is out, but is it a good gaming machine? http://bit.ly/dJfilH
  13. Dell and HP: Two computer giants prepare for a world no longer dominated by the PC http://econ.st/h3EHnJ
  14. Putting iPads To Work — my guide: http://t.co/6l96oFh by @waltmossberg
  15. How To Collaborate With Others Online Using Your iPad http://goo.gl/fb/Y8cuu
  16. iPad Essentials for the Network Administrator http://goo.gl/ZDuhg
  17. The 3 Best iPad PDF Markup Apps; – http://goo.gl/CDO1c
  18. Interesting: what is in that iPad smart cover: http://www.ifixit.com/Teardown/iPad-2-Smart-Cover-Teardown/5089/1
  19. iPad 2 jailbroken, no ETA on public release http://pulsene.ws/158L9
  20. Backordered: Total iPad sellout – 70% new buyers: http://bit.ly/gPwzPp Fortune Article
  21. So, what’s inside the iPad 2? http://www.ifixit.com/Teardown/iPad-2-Wi-Fi-Teardown/5071/1
  22. IPad2 offers aspiring movie makers the whole package http://usat.ly/hLjX9c via USA TODAY
  23. My hunt for the elusive iPad 2 delivers some big game http://zd.net/fc2en4 <-my story in comments
  24. Mobile Harmony: iPad 2, Android & Windows 7 http://bit.ly/hh2f2Z
  25. Maybe… Here’s What’s Coming In The iPad 3 (AAPL) http://bit.ly/hTLz0i
  26. iPad 2: Thin, Not Picture Perfect My review: http://t.co/KDziWmM #ipad2 by @waltmossberg
  27. How does apple really feel about their new Ipad2? Here is the video: http://goo.gl/j4w0J
  28. Want a 3G iPad 2 and Own an iPhone? Here’s How You Save $130 http://bit.ly/eMRVBe
  29. Original iPad Better Than Ever: Here’s why. Price and Apps http://fxn.ws/gQjhnm
  30. Unleashing creativity in many ways… How the iPad revolution has transformed working lives http://t.co/o7n8t1C
  31. Did you write a post on how to transfer your data from your first iPad to your new iPad 2? A. Yes http://bit.ly/id7wLX
  32. How To Use iPad 2 | A New User Guide http://t.co/5lTsJJD [massive post on how to use your new ipad]
  33. It’s Apple’s ‘post-PC’ world — we’re all just living in it. http://r2.ly/7c5j
  34. 10 more top 10 reasons to buy an iPad 2 http://bit.ly/i8y2LW
  35. An iPad Lover’s (Initial) Thoughts On iPad 2 http://tcrn.ch/dH7ujY
  36. iPad 2 Rollout Leads to Massive Deflation in Secondary Market http://pulsene.ws/13Rck
  37. Watch the iPad 2 March 2nd Event Keynote – http://t.co/RFKqyo0 #iPad2
  38. Steve Jobs announces iPad 2 http://bit.ly/hOzJUO #ipad2
  39. Watching the live blog: http://engt.co/dV3fmx for iPad2
  40. It’s iPad day! Faster, slimmer, 2-camera iPad said likely: http://bit.ly/gl74VG <-summary of latest rumors Wednesday, March 02, 2011
  41. To take on Apple, new tablets go where iPad won’t – http://bit.ly/fq8V1T
  42. Check out “The DVD Era Finally Ends – Thanks to the iPad” http://bit.ly/gn2ywA

Japan

  1. Japan: whatever happened to the nuclear meltdown? http://bit.ly/hzSUNr March 23
  2. Catching up on developments in Japan http://n.pr/h916CQ March 19
  3. These images are just sobering. If you need some perspective click here: http://bit.ly/gTZdVU March 16
  4. I don’t have words big enough to persuade why you should. The pics from Japan tell that story. http://ht.ly/4f4KT, March 15
  5. Cometh the hour http://pulsene.ws/15ihx by @jobsworth, March 14
  6. Amazing views of the devastation in Japan http://www.abc.net.au/news/events/japan-quake-2011/beforeafter.htm March 13
  7. Desperation and panic grip Japan (Reuters) http://reut.rs/fIBSrH “Like a scene from a disaster movie”March 12
  8. Google is helping to curate info about the Earthquake. http://www.google.com/crisisresponse/japanquake2011.html March 12

Location Based Services

  1. Neiman Marcus Launches Nationwide SCVNGR Challenge http://tinyurl.com/4gjruko

LinkedIn

  1. Introducing LinkedIn Today http://t.co/Ya7SBrC

MySpace

  1. Amazingly, MySpace’s Decline Is Accelerating http://bit.ly/dHtTFh

Mobility

  1. Want to Engage Senior Executives? Think Mobile. http://bit.ly/gbvCjl
  2. Nine Powerful Apps That Convert Your iPhone Into A Knowledge Hub http://bit.ly/frB3Nk
  3. The Judge Group Launches Mobile Website – March 16, 2011 (Phila) http://ow.ly/1bNwaX
  4. March 28, Phila, Mobile Health Forum http://t.co/FbPKijK
  5. 90% of the world now lives in a place with access to a mobile network http://goo.gl/KaTzL
  6. Hmmm..I need to give this a try… How to build location based app in five minutes, with no coding http://bit.ly/dRQdw4
  7. AT&T Confirms Mobile Hotspot Support for iPhone http://bit.ly/fcxKKq
  8. The 10 Most Innovative Companies in Mobile: http://su.pr/25JI2F
  9. My fav so far is instagram… 22 Ways To Tweet Photos & Images from your iPhone: http://bit.ly/ieWmWv
  10. How Mobile Shopping Is Changing The World [Infographic] – http://bit.ly/h2UETL
  11. http://ow.ly/4pnph Smartphone use is expected to increase by 50% in 2011

Salesforce

  1. Salesforce buys Radian6 / http://tcrn.ch/eXxCsC
  2. Salesforce.com buys Radian6, an excellent move! Details http://bit.ly/gDETbH

Social Business Summit

  1. RT @joningham: My post on John Hagel session at #SBS2011 http://bit.ly/ijsN27
  2. All the tweets, pics and posts from Social Business Summit Austin: http://jimworth.pbworks.com/w/page/37688605/Social-Business-Summit-2011
  3. Reflections on Social Business Summit 2011 – Syndey and Austin http://t.co/wJ0clCl http://yfrog.com/h48b5rp
  4. Social Business Summit 2011 first half round up http://dach.is/gmghEB
  5. 2011 Social Business Summit Review http://bit.ly/fjciuO
  6. Social Business is Here: Review of the 2011 Social Business Summit Austin http://t.co/z3Atf0C by @andyjankowski
  7. Curated #sbs2011 tweet stream, courtesy of @keepstream. http://dach.is/gohoQv
  8. check out #sbs2011 to see great feedback on Dachis’ first summit in Sydney. Join others near you: http://bit.ly/70rO2V

Social Business

  1. Career path of the social business professional – Being Peter Kim http://t.co/FbkXTZV
  2. Watching the rise of “Social Business” over Social CRM, Enterprise 2.0. http://yfrog.com/h48t3dj http://bit.ly/hAIkwQ

Sunday Series

  1. Sunday Series: “Absolute Truth” Click the 3/21 message: http://feeds.harvest.org/ANB or direct to mp3: http://bit.ly/fwqQdt by @greglaurie Sunday, March 27
  2. Sunday Series: “Raising The Dead” Click the 3-13 message: http://bit.ly/efUfoz Or direct to mp3: http://bit.ly/e8gptp Sunday, March 20
  3. Sunday Series: How Close Are We? Click the 3/06 message: http://bit.ly/f8lYKw or direct to mp3: http://bit.ly/fcxmxy @bridgefm Sunday, March 13
  4. Sunday Series: “From Thunder to Love” Click the 2/20 message: http://bit.ly/getBcM Or direct to mp3: http://bit.ly/faVuYx Sunday, March 06

SXSW

  1. 2011 Insights from @bobpearson1845 http://bit.ly/hdPLxn
  2. RT @ShannonPaul Blog post – My Takeaways From SXSW Interactive http://bit.ly/ey0sq9
  3. SXSW 2011: Great for Networking, But No Technology Breakthroughs http://t.co/zqN2P0n
  4. Zappos spreading the #Happiness story w/ new #brand. at #SXSW http://bit.ly/dQNQOS
  5. At each SXSW a new technology gains early adopter attention, one contender is groupme http://t.co/tblUkoc

TED

  1. Topsy’s “Selinah”, 1 of 10 amazing “Ads Worth Spreading” from #TED: http://www.ted.com/initiatives/aws/selinah.html
  2. Target’s “Kaleidoscopic”, 1 of 10 amazing “Ads Worth Spreading” from TED: http://on.ted.com/8yFb
  3. Intel’s The Chase, 1 of 10 amazing “Ads Worth Spreading” from TED: http://www.ted.com/initiatives/aws/the_chase.html
  4. TED Ads Worth Spreading: If You Only Watch 10 Ads This Year Make It These http://www.ted.com/initiatives/aws
  5. RT @jordanayan Rode in Google’s new self-driving car at #TED a highlight of the conference http://budurl.com/TEDcar
  6. Here is a link to a detailed story on the amazing kidney printing demo at #TED2011 – http://budurl.com/TEDkid

Trends

  1. No one uses the phone anymore http://bit.ly/fuJngc
  2. Entire movies compressed into single barcodes http://ow.ly/4au4T
  3. “Google before you tweet” is the new “think before you speak” http://bit.ly/newtruthisms
  4. Something to do with those old books  Masterful sculptures made from large books. http://bit.ly/eOicoL

Twitter

  1. Best practices for the “retweet” http://t.co/xQyjDr7
  2. 10 Memorable Tweets From Twitter’s Five Years in Existence: http://abcn.ws/eryfvf
  3. How do you explain what Twitter is to someone that’s never used it? http://bit.ly/gp6vo4
  4. YES!!! Finally got my Twiter https option!!! Everyone should enable it!! http://bit.ly/dLPrFB http://tnw.co/ech1SY
  5. Captures reasons why I prefer Twitter to Facebook – http://t.co/PxNPpB2
  6. How to do Twitter in 15 minutes a day http://ow.ly/44nz8
  7. Paper.li is my fav so far… 4 Ways to Read Your #SocialMedia Updates as Newspaper http://bit.ly/ibgVEs
  8. Very Cool: try VisibleTweets – looks great on a large screen! Eg: http://bit.ly/hV0Dvx

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Filed under Apple iPad Innovation, collaboration, community, content, conversations, curation, enterprise20, IPad, iPad 2, mobility, social business, social web, technology, trends, twitter

Facebook Today, Reminds Me of AOL in 1998

I find myself more and more leaving the constraints of Facebook and stepping out into the deep end of the social web.

 
 It was an interesting time, 1998. The early Internet starter kits were beginning to make it out. Netscape had introduced a nice browser. Microsoft was playing catch up with Internet Explorer. Mozilla was still around. The Internet was a wild west.

EBay and Amazon were just starting to get traction. There were a few tools for creating websites, and a few email services, but it was a rough time with people stumbling around in an attempt to reach out and publish information on the web. You needed a webmaster, well versed in HTML page markup or PERL scripts, to do anything worthwhile online.

In the late 1990s, the Internet was not a fun place for the masses. It was difficult to get around, set up an email address, or share files. America Online had just begun carpet bombing the US with millions of free AOL CDROM disks delivered through the US Postal Service in an attempt to snag as many subscriptions as possible.

The appeal was clear. Families in record numbers were buying their first desktop computer, loading up AOL, connecting their modem and beginning to share pictures, email, and news stories with each other. AOL started in the mid 1980s as a private network, but was quickly morphing into a gateway and a guide for the Internet by the mid 1990s. The famous “AOL Keyword” had become a universal locator for web content. Families in the millions jumped onto the internet through the safety of AOL. Soon AOL was flying high, valued large enough to buy the traditional media company, Time Warner. Just about then, the bubble burst and we all came back down to earth, ready for a new wave of innovators on the web.

A few years after the crash, Tim O’Reilly coined the phrase Web 2.0, and a few college students started building The FaceBook to allow students an easier way to connect and share with each other. As AOL was descending and the Time Warner merger began to look like the biggest corporate failure of all time, the social web began to take shape. Twitter, YouTube, Digg, Del.icio.us, Myspace, and Facebook began to gain ground with the early adopters. By 2009, Facebook was starting to gain real traction and in 2010, the new platform had a breakout year with Time Magazine granting “Person of the Year” honors to its founder Mark Zuckenberg.

Facebook is nice. It’s teaching us all a new language of “Likes”, comments, status updates, tagging, and general open sharing of our lives. While allowing us to share among close friends, it is also pushing the limits on privacy, and teaching us all to read the fine print as we all become more and more comfortable with expanding the circle of trusted friends that we share our lives with. Messaging on Facebook is so easy, many have abandoned email all together and just “Facebook” each other (that’s sending a note through Facebook). People often don’t know an email address, but find their friends by name and send them a message. Chatting is all the rage as well. Groups connect, share their lives, and expand their friendships online, blurring the lines between virtual and real.

Many people and businesses are using Facebook now as their primary branding website, drawing on the large population online. But at the same time, early adopters and web savvy professionals continue to push the envelope using twitter, flickr, youtube, twitpic, tweetchat, about.me, instagr.am, foursquare and a host of other “wild west” style social media tools. The social web is fully functional and all functions that are now done in the safety of Facebook are also done in the openness of the social web without the restriction of a closed circle of “friends.”

AOL put fences around the Internet in the late 1990s and allowed families and newbies a safe way to navigate, read news, follow “New Kids on the Block.” The public could share with each other online and join along out loud whenever a new message was delivered: “You’ve got mail!”

Just like AOL back then, Facebook today puts fences around the social web allowing an easy way for families and newbies to share photos, status updates, “likes”, and news of Justin Bieber in the safety and security of a protected social web environment. The real social web continues to thrive and innovate. I find myself more and more leaving the constraints of Facebook and stepping out into the deep end of the social web.

I wonder if, in a few years, Facebook will grow to enormous market value, purchase one of the Web 1.0 or traditional media companies and then go through a similar self-destruction as the openness of the full social web takes over. History does have a way of repeating itself. What do you think? Let me know in the comments below or online (on Twitter).

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Filed under collaboration, community, conversations, Early Adopter, microblogging, productivity, social, social media, social web, tools, trends, web2.0

My 21 Personal Productivity Discoveries in 2010

It’s January 1, 2011 and as I read all the reflective posts, it has me thinking of the new technology that I experienced in 2010. Before we all forget what a big year it was and dive right into 2011 innovations, let’s take a moment to reflect.

For me, it was all about the Social Web, Mobility, and of course, the iPad (the only device to make the list). What an impact these innovations have had! I’m not an analyst or a app vendor, and have no agenda to promote any particular technology. I simply seek out technology to simplify my connection with others and to make my day more productive .
2010 was a year of experimenting for this “Early Adopter”. This day, one year ago, I had no idea I would discover and incorporate the following into my regular routine. I bet many of these tools were (or maybe are) new to you as well. I’m sure there are some I missed and many that I have yet to discover.  So please suggest more through comments or Tweets.
MyWi (iPhone hotspot)
Twitterrific twitter app
WTHashtag.com tweet archiving
Pbworks.com simple wiki
Google analytics stat tracking
Google reader RSS reader
Socialcast community microblogging
Instapaper cloud based bookmarking
Goodreader PDF/PPT reader for iPad
Quora crowsourced Q or A
Posterous blogging
Barcamp unconference approach

Ustream personal broadcasting
Eventbrite event registration
iPad tablet
Angry birds timedraining game
Pulse RSS reader

Pandora personal radio
Foursquare location based service
Gowalla another take on location based services
OK, they are not all productive (Angry Birds, Foursquare and Gowalla) but those that aren’t, do break new ground and are enjoyable (for a season, at least). 

The really neat thing is you told me about all of these innovations. I learn about them by keeping up with the conversation on the Social Web. I’m sure I will think of others that I forgot. But just looking at this list of innovations I didn’t even know about 12 months ago is a bit overwhelming.

I wonder if this pace of innovation will continue into 2011. I can only imagine what next year’s list will look like on New Years Day, 2012. It’s going to be a great ride.  Let’s take it together.

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Filed under Apple iPad Innovation, apps, Innovation, mobility, social web

Is it Enterprise 2.0 or Social Business?


During the Holiday break, I jumped into Quora, the growing crowdsourced Q&A site. If you have not given it a try yet, you should check if out. There are some sharp people there.

I could not resist when the question came up: What are the distinctions between Social Business & Enterprise 2.0?

My answer is posted here. but I figured, hey, this is worthy of a blog post. I hope you agree (about the blog post part.). This is my view as a practitioner / player in this space. There is no right or wrong answer since this field is quickly evolving, just lots of opinions. (you can read other answers here.) Therefore I respectfully submit mine.

Q. What are the distinctions between Social Business & Enterprise 2.o?

A. In my view Enterprise 2.0 involves social networking within a large enterprise. This includes a single profile of each employee, communties made up of those employees, and an activity stream tying it together (alerting colleagues to activities and events with those profiles and communities). Microblogging is another aspect of E2.0. #E20 is the twitter hashtag for Enterprise 2.0

In parallel, we are seeing other aspects of social media make it’s mark (reputation monitoring and marketing through consumer channels such as Facebook, YouTube, flickr, twitter). #socialmedia is the common hashtag.

CRM systems are starting to expand to enable engaging with customers and partners in a meaningful dialog. This is commonly called Social CRM. #SocialCRM or #SCRM are common hashtags.

E2.0 activities evolve to include mixed communities made up of employees and external business partners. There are some camps that continue to call this Enterprise 2.0 and others that want to call it something else (external Collaboration for example).

Social Business pulls it all together to convey any business use of social media or web 2.0 activities and practices. Just like E-Business pulled it all together in the early e-commerce days, I believe Social Business pulls it all together for corporate web 2.0 applications today. #SocBiz is the hashtag.

These terms are used mostly by vendors and practitioners. Most corporate leaders prefer to speak in business terms referring to professional networking, collaboration, or online communities, among other generic terms. I seldom hear the terms Enterprise 2.0 or Social Business among business executives.

Do you have another view? Please tweet it or post below in the comments. Or just let me know what you think on twitter at @jimworth .

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Filed under enterprise20, social business, social CRM, social media, social web

Your eNewsletter is Old School


I still get many e-newsletters in my inbox. Many of them have very good content, but I am finding that I get more and more frustrated with the lack of social integration. I receive something interesting, I want share it with my network. If I were “old school”, I would just forward that email to all my friends…yuck.

So I look for the share features that are starting to emerge. I received one recently that had a link to share it on twitter. I clicked it and got a twitter window with a very cryptic preformatted tweet (ugly headline, shortened URL, and a hashtag ad for the newsletter platform)…double yuck.

It got me thinking…as I look at these e-newsletters that were all the rage just 5 years ago, it is painfully obvious to me that it is time for these companies to “get social”. I’d like to share some strategy and tactics just in case you find your e-marketing method “old school” and are longing for a way to break out and get social in 2011.

Here is my short list of recommendations. These were created with an event management company in mind, but probably translate well to anyone using e-mail marketing to promote their organization.

  1. Leverage your e-newsletter into a ongoing twitter campaign
  2. Build a community with your audience using a microblogging tool (maybe from Socialcast) and a community platform (maybe from Jive)
  3. Update your website and communications with various “share” features (see this example blog)
  4. Utilize YouTube and Flickr to share the excitement of your events with your audience
  5. Encourage blogging from and about your events
  6. Add a twitter hashtag to every event and promote it in all literature and communications. Register it on what the hashtag
  7. Utilize a wiki to crowd source and then archive tweets, blogposts, and user generated content about your events

If you would like to expand on these recommendations, share example best practices, or just add you 2 cents, please tweet it or comment below.

Let’s make a resolution to drop the “old school” e-marketing tactics of the 2000s and move full speed into the “new school” social media tactics of the 2010s.

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Filed under e-newsletters, how to, social, social media, social web